Cookie Policy
Welcome to www.buyersguide.horecamalta.com.mt (“we,” “our,” or “us”). This Cookie Policy explains how we use cookies and similar tracking technologies on our blog/content website, particularly relevant to visitors from the European Union under GDPR regulations. By using our website, you agree to the use of cookies as described in this policy.
1. Introduction and Scope
This policy describes the types of cookies we use, their purpose, and how you can manage your cookie preferences. Cookies help us enhance your browsing experience, analyze website traffic, and deliver tailored advertising.
2. What Are Cookies?
Cookies are small text files stored on your device when you visit a website. They enable the website to remember your actions or preferences over time. Cookies and similar tracking technologies are used to improve functionality, analyze usage, and personalize content.
3. Types of Cookies We Use
| Cookie Category | Purpose | Duration |
|---|---|---|
| Strictly Necessary | Enable basic website functionalities like login and settings | More than 2 years |
| Performance | Collect anonymous data to analyze website performance | More than 2 years |
| Functional | Remember user preferences and login sessions | More than 2 years |
| Targeting/Advertising | Deliver relevant ads, including via Facebook, Google Ads, LinkedIn, and remarketing | More than 2 years |
4. Specific Cookies and Their Purposes
| Cookie Name | Type | Purpose | Retention Period |
|---|---|---|---|
| Google Analytics GA4 | Performance | Collects data on visitor behavior for website analytics (Google Analytics GA4) | More than 2 years |
| Universal Analytics | Performance | Collects visitor data for insights and optimization | More than 2 years |
| Facebook Pixel | Targeting/Advertising | Tracks user interactions for Facebook advertising campaigns | More than 2 years |
| Google Ads | Targeting/Advertising | Tracks ad campaign performance and retargeting | More than 2 years |
| LinkedIn Insight Tag | Targeting/Advertising | Tracks visitor engagement for LinkedIn ads | More than 2 years |
| Retargeting Cookies | Targeting/Advertising | Enables remarketing campaigns | More than 2 years |
| Email Marketing Tracking | Targeting/Advertising | Monitors email campaign effectiveness | More than 2 years |
| Stripe/PayPal Cookies | Functional | Facilitates payment processing and user authentication | More than 2 years |
| User Preferences Cookies | Functional | Stores your preferences and settings | More than 2 years |
| Login Cookies | Functional | Maintains user login sessions | More than 2 years |
5. Third-Party Cookies
We use cookies from trusted third-party service providers:
- Google Analytics (GA4 & Universal Analytics): Web analytics services providing insights into website usage.
- Facebook/Meta: Advertising and remarketing tools.
- Google Ads: Campaign measurement and targeting.
- LinkedIn Insight Tag: Advertising analytics.
- Payment Processors (Stripe, PayPal): Secure transaction management.
These third parties may set cookies directly, and their privacy practices are covered by their own policies.
6. Cookie Consent and Control
- We offer a cookie consent banner allowing you to accept or decline cookies.
- You can withdraw consent at any time via the cookie banner or by adjusting your browser settings.
- Opt-out links are provided for services like Google Ads, Facebook, and LinkedIn to refuse targeted advertising.
7. Browser Settings
Most browsers allow you to control cookies through their settings:
- Google Chrome:Manage cookies & site data
- Mozilla Firefox:Manage cookies and site data
- Safari:Control cookies and website data
- Microsoft Edge:Manage cookies
Disabling cookies may affect website functionality.
8. Updates to This Policy
We may update this Cookie Policy periodically. We will notify you of changes by updating the “Effective Date” and, where appropriate, providing additional notices.
9. Contact Information
For questions or concerns regarding our cookie practices, contact us at:
Email:info@horecamalta.com.mt
10. Legal Basis for Processing Cookies (GDPR)
Our lawful basis for processing cookies is your consent, which you provide via our cookie banner. Some cookies are essential for providing the service you request, constituting our legitimate interests.
By continuing to use our website, you consent to our use of cookies as described. You can manage your preferences as detailed above.
*This document is intended for website visitors from the European Union and complies with GDPR requirements.*